My last blog detailed some of the interesting events going on around this great country of ours and the promotional products that have been included for added impact.  The point is that everyone loves getting a pysical advertising item and it adds value to the promotion.  Whether the recipient keeps the item or passes it on, there is advertising value. 

So let’s take a look at some more events and see what is going on.

Colorado-  The Colorado chapter of the Safari Club International  started giving out goodies as soon as the attendees came in the door.  These included aluminum sport bottles and Spifs.  These are cloths used for cleaning glasses and binoculars.  Note that these cloths are also great for cleaning monitors and other glass surfaces.

Georgia-  The Marriott Marquis participated in a conference to promote the state of Georgia for future convention business.  The convention center/ hotel wanted to provide a gift that tied in with the event logo and the state.  Custom graphics were developed that included the Georgia Peach, Marriott logo and state seal.  The tin was filled with peppermints and was a nice quality that could be refilled and used again.

Hawaii-  At a holiday party hosted by multiple banks and finiancial institutions, ”Light the Way”, a branded carabiner flashlight was used as a gift.  The flashlight is built into the three-inch carabiner and although most were given to attendees, additional carabiners were used for the Christmas tree decorations.

Indiana-  The University of Notre Dame was looking for a way to fire up the crowd at a big basketball game against the 3rd ranked team in the country.  A black T-shirt was used for 10,000 fans to celebrate the Blackout game.  The shirts were printed with the Notre Dame logo on one side and the event logo on the other.  The same effect can be accomplished using spirit towels or hats.

Iowa- A local energy co-op wanted to promote energy conservation at their annual shaoreholders’ meeting.  The package contained two foam outlet insulators and two switch plate insulators that were packaged with instructions and conservation tips.   These could also be used at a fair or other local events to promote energy conservation.  Another way to go would be a shower timer for the local water authority.

Kansas-  To capitalize on the green phenomenon T-shirts and recycled bags were used for an annual Earth Day celebration sponsored by Kansas State University and multiple state government agencies.  These carried the EARTH (Earth Awareness Researchers for Tomorrow’s Habitat) logo and were used by hundreds of presenters and volunteers at the educational sessions for middle school students in environmental education classes.

Louisiana- A local newspaper in New Orleans used an insulated cooler, that would hold 12-15 beers or soft drinks on ice, to new subscribers.  In a party city like New Orleans this was a popular gift item.

Maine- A conference for orthopedic surgeons was scheduled to start on friday the 13th. The sponsor of the opening breakfast decided to use superstitions as the theme.  A patchwork of superstitions was imprinted around a coffee mug which was given out at this breakfast.

Maryland-  The Preakness Stakes was promoting a dinner as part of the pre-race activities which was being held at the downtown’s Inner Harbor National Aquarium.  An Australian theme was used and the promotional product to carry this theme was a wooden boomerang.  These were etched with the party information and mailed as invitations in a standard envelope.

New Mexico-  A national organization that promotes physical activity will sponsor dozens of nationwide walks for the prevention of diabetes.   Part of the goal is reach a million participants throughout the country.  The walkers will receive a T-shirt on the day of the walk, emblazoned with the group’s logo on the front and the walking course on the back.  The event is open to persons in strollers all the way to seniors as old as 90.  To further promote their efforts, Just Move It, has set up an incentive program for those who participate in additional events.

 New Jersey- Want to attract hundreds of children and their parents to your new child care facility?  The Jumping Jungle, a child party facility, decided that discounts and other enticements just weren’t enough.  They used promotional products emblazoned with the theme and logo, “Where Kids Can Monkey Around”.  These included; stadium cups, business card magnets, colored balloonbs and pens. 

Stay tuned for more or contact me for your project.